As the US online grocery market becomes increasingly competitive, it’s essential that CPGs monitor price movements. Those with the right tools have a competitive advantage. Here's what you need to know.
Why is online impulse buying so hard to crack? We've summarized the key actions for CPGs looking to recreate the impulse buying behaviors on the digital shelf.
We cover what it takes for Key Account Managers to strategize and win in eGrocery. Make the shift from in-store to online with these actionable strategies.
Can you turn a notoriously online-unfriendly product into an eCommerce success? A new crop of DTC challenger brands is looking to do exactly that by reinventing chewing gum for the…
CPGs are under great pressure to adjust team capabilities and tools quickly to retain category share online. We summarized three things that matter when sourcing and transitioning Digital Shelf Analytics vendors.
We’re committed to enabling our clients advance their Digital Shelf performance through the continuous expansion of our global retailer coverage and category expertise. Find out if we cover your markets yet. Chances are we do!
Ecommerce growth has become unstoppable, eMarketer's latest forecasts prove. CPGs must change the way they act or else risk being left behind. Read our summary of the figures, trends and suggested actions.
Little attention has been paid to what the shift to online means for CPG category managers. We've summarized the 5 principles for successful online category management.
The key question for CPGs right now: how to ensure product visibility on the digital shelf. Read our 101 summary to online grocery optimization.
The acceleration of ecommerce grocery sees e.fundamentals create new tech jobs to further its position as a global Digital Shelf Analytics provider.
The imperative to embrace eGrocery omnichannel strategies isn't going anywhere so we've summarized our view how brands and retailers can make bricks and clicks add up.
CPG teams typically run a request for proposal when looking for a digital shelf analytics vendor. We've summarized what's key to making this process smooth and cost effective.