Well-established brands have a lot to lose when online price reductions drive ‘race to the bottom’ pricing activity. Many manufactures own and manage a large portfolio across multiple retailers in the US. Tracking prices manually is an impossible task given the speed at which eCommerce is accelerating. An automated alert function that directs teams to exactly where and on which SKUs price erosion is occurring lets them focus on the strategic work that matters."
Stephanie Rubin, Customer Success Director