Ecommerce Teams

One platform to align your teams and deliver category growth

Explore how e.fundamentals helps eCommerce teams deliver targeted growth plans, activate brands digitally and turn daily insights into profit and sales opportunities. 

Every insight is an opportunity 

Our analytics enable eCommerce managers and teams to identify the opportunities to drive product sales and achieve profitable margin growth across the eCommerce marketplaces that matter to you.

A complete category view

Monitor the competition’s activities like your own so that you’re always one step ahead. With access to complete category data, your eCommerce team can identify competitor activity and movement at a glance.

Boost your brand visibility

Improve and deliver your product search strategy across multiple retailers. Use our data to make a measurable difference to your search results and position in category. Understand what’s needed to win against competitors.

Leading eCommerce teams worldwide are winning with us 

Hipp Organic
“A complete category view across all markets is vital, which their platform seamlessly delivers. e.fundamentals tailors their approach according to our needs of the markets we’re operating in.”
Elena Meyer
eCommerce Category Manager

Why e.fundamentals is the perfect support for all your key eCommerce roles. 

Automated Digital Shelf Analytics

We work with you to provide the data you’re looking for to strengthen your digital shelf strategy. We eliminate the need to manually collate data on content, search and shopper reviews.
Optimize digital shelf content

everything that matters to your role in one place 

Our full-category performance dashboards give you a complete view on key product performance, shopper feedback, pricing and promotion data. Use this information on its own or to enhance the data you’re already using.
digital shelf messaging

Get closer to your online customer

We serve you aggregated customer feedback about your key products, competitors or retailer own label. These give you the insights you need to get closer to your shopper, understand product perception and inform future product branding and messaging in channel.
Drive share of search on the digital shelf

The search insights you need to Drive product visibility

Our data supports your brand search strategy by showing you who and what is influencing search visibility across your category. Get a clear view on rank position and know what’s needed to boost product search and basket conversions.

Grab the ebook 

Digital Commerce 2021 Decoded - The guide to winning in 2021

Download our latest eBook and discover how Digital Shelf Analytics can play a key role in driving your 2021 Digital eCommerce performance
eCommerce strategy 2021

Ready to optimiZe your brand for the Digital Shelf Today?

Book a free expert demo of our Digital Shelf Analytics platform now.

One size does not fit all – we know that your company will have unique needs and we’re here to help configure our platform and reporting to focus on the measures your business cares about most.

View Our Most Popular resources to help you learn and win on the digital shelf.

the ultimate guide to content management on the digital shelf thumb

The Ultimate Guide to Content Management on the Digital Shelf

Maximize ecommerce sales with optimized Content with our ultimate guide made in partnership with Salsify.

The Digital Shelf Cast - Listen to our latest episode

A monthly podcast for CPGS covering the latest trends in grocery and digital ecommerce.

Digital Shelf Analytics - Buyers Guide

Complimentary Gartner Report Download innovation insight for Digital Shelf Analytics. 
e.fundamentals is the leading digital shelf analytics  provider for CPG brands looking to analyze, measure and optimize eCommerce performance. We turn complex data from hundreds of retailers into actionable insights that enable eCom teams to take fast actions to drive sales and conversion on the digital shelf.

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