All the Digital Shelf Analytics You Need to Succeed at Speed & Scale 

Turn complex data from hundreds of retailers at the category level into actionable insights that drive sales and win share in ecommerce.

Know exactly what is happening in all the online stores that are key to your business

Our eCommerce Monitoring Software helps you protect your brands online and optimize Digital Shelf Performance across the fundamentals that drive category growth.   
Monitor Performance
Actionable Insights 
Unlock Category Intelligence
Build Knowledge, Act Faster
Succeed at Scale
Win Share, Grow Sales  
Monitor Performance

Be Brand-Compliant on the Digital Shelf

One platform to analyze and optimize Content, Search Visibility, Shopper Feedback, Assortment, Stock Availability, Price and Promotion performance. 
digital shelf analytics
Unlock Category Intelligence

Bring category thinking to life on the digital shelf

Don't limit performance visibility, get full category insights as standard and upskill your teams for ecommerce success.
Succeed at scale

A Partnership focused on delivering ROI 

The only digital shelf analytics platform that commits to delivering a 4X return on your investment. Our average is 10x! 
Digital Shelf content monitoring and analytics

 Comprehensive Global Digital Shelf Coverage

Over 20 Billion data points, One easy to use platform, an unmatched full category view. 

ecommerce retail analytics
sainsburys egrocery analytics
Instacart ecommerce analytics
Tesco Digital Shelf insights
ecommerce analytics albertsons
Amazon Pantry Digital Shelf Analytics
amazon digital shelf data
ecommerce analytics platform
digital shelf analytics alcohol
walmart digital shelf analytics
digital shelf monitoring
digital shelf insights
Peapod ecommerce analytics
ecommerce performance analytics best buy
ecommerce performance on the digtital shelf staples
Pet Food Digital Shelf Analytics
Kroger Digital Shelf analytics
digital shelf monitoring platform
digital shelf performance measurement
digital shelf for wholesale

One Platform for Complete Digital Shelf Optimization

Powerful solutions surfacing tailored insights for specific roles & priorities. 

Content Compliance

Ensure your content is accurate across retailers. Know daily what SKUs need your attention and where SEO opportunities exist.

Share of Search

Benchmark Search Visibility & placement vs competitors, tackle undiscoverable SKUs. Know where you rank in category across key search terms.

Promote Effectively

See promotional activity & compliance across your category. Know what media spend and paid promotions are doing to sales, availability & search by retailer. 

SKU Availability

Know what product availability looks like across your retailers and avoid lost sales opportunities through delisting or stock outs. 

Ratings & Reviews

See aggregated shopper feedback for all products in your category. Benchmark your product performance vs competitors.

Monitor eTail Pricing 

Know how pricing is evolving across your category. Ensure your RRP or promotional products are compliant across the digital shelf of major retailers. 

Message Effectively

Check retailers are relaying your key selling messages and optimize product pages to utilize media and content opportunities.

Retail Media Tracking

Track media and display spend in category. Know who and where visibility is being won or lost and get a view on competitor actons. 
Partnering with e.fundamentals will help us protect and grow our online market share across Europe and the UK going forward. We’re thrilled to have found a solutions provider that will deliver the strategic insights required to power our category growth and complements our operational approach.
Pierre Jackson
Head of European eCommerce Shopper Strategy and Insights

Ready to see more?

Book your e.fundamentals demo

Discover why we are the DSA of choice for world-leading CPG brands seeking to gain a competitive advantage on the digital shelf.

A 4X ROI Commitment, the only DSA to commit to results.
Full Category Data - Actionable daily insights gathered from hundreds of retailers.
CPG experts at your side to build knowledge and capability across your teams.
Features and insights designed for key roles in category, ecommerce, sales and marketing teams.

  • This field is for validation purposes and should be left unchanged.
e.fundamentals may use the contact information you provide to us to contact you about our products and services. You may unsubscribe from these communications at any time. Please view our Data Privacy policy for more information. Note our 4X ROI commitment is based on an agreed transparent base of work between e.fundamentals and the client. and our  * ROI commitment is subject to terms and conditions..

We give all our customers free resources to help win on the Digital Shelf

the ultimate guide to content management on the digital shelf thumb

The Ultimate Guide to Content Management on the Digital Shelf

Maximize ecommerce sales with optimized Content with our ultimate guide made in partnership with Salsify.

The Digital Shelf Cast - Listen to our latest episode

A monthly podcast for CPGS covering the latest trends in grocery and digital ecommerce.

Digital Shelf Analytics - Buyers Guide

Complimentary Gartner Report Download innovation insight for Digital Shelf Analytics. 
e.fundamentals is the leading digital shelf analytics  provider for CPG brands looking to analyze, measure and optimize eCommerce performance. We turn complex data from hundreds of retailers into actionable insights that enable eCom teams to take fast actions to drive sales and conversion on the digital shelf.



444 West Lake Street, 
Suite 1700, 
+1312 416 8580



20 St Thomas Street, 
2nd Floor Runway East,

UNITED Kingdom


21 Young Street
+44 131 235 2597

Members of

Copyright © 2020 – e.fundamentals (Inc) Ltd All Right Reserved Reg No. 11020663