At e.fundamentals we’re committed to enabling our customers to advance their Digital Shelf performance through the expansion of our global retailer coverage and category expertise.
With over 20 billion data points gathered daily from the world’s largest retailers we empower our customers with full category data to make fast and accurate decisions to drive growth online at speed and scale.
The ecommerce explosion has led world-leading brands like PepsiCo, Mars and Kellogg’s to choose our Digital Shelf Analytics platform (DSA) to accelerate their category growth across the world. The e.fundamentals service enables their global sales, marketing and ecommerce managers to optimize ecommerce grocery performance in line with their local market needs.
e.fundamentals provides clients with access to full category data and global retailer insights from over 350 retailers in over 40 countries, offering the brands the most in-depth and comprehensive Digital Shelf Analytics insights available from key markets including the US, Canada, Australia, UK and Europe.
“We’re dedicated to providing a best-in-class service which entails comprehensive, reliable coverage of retailer data from around the world. Helping our customers succeed online at speed and scale is at the heart of our mission so delivering access to full category insights across multiple markets is key.” Greg Urquhart, chief technology officer e.fundamentals.
Today multinational consumer goods brands (CPG) advance their online sales performance using e.fundamentals across the world, accessing actionable insights from retailers like Wildberries in Russia, Walmart in the US or HeadsUpForTails in India.
Unlike many other Digital Shelf Analytics providers e.fundamentals focuses on offering a 'full category view' — think of it as 360 degree view of how your brand is performing online. Not limited to your own SKUs, our global insights give you the edge by showcasing competitor activity and the intelligence to fully benchmark your category position in promotional execution, search visibility, ratings & reviews and more.
We know it takes more than just great data to win online — ecommerce teams need to know how to act on the insights presented. Our international team enables brands to succeed in their respective markets and help build the knowledge and capabilities across the business that support best practices to fuel category growth at scale across categories, regions and retailers.
From team-specific training workshops to Digital Shelf scorecards, we make sure that your frontline managers are set up for success and that means seeing at a glance the insights that drive the most profitable actions.
We help you maximize your digital shelf performance across hundreds of markets and retailers around the globe. We’re one of the few that provide daily insights across the full category at SKU level for your brands and key competitors.
Get in touch to discuss your ecommerce coverage needs and how e.fundamentals can help your teams win the digital shelf.
This post has been updated and was originally published April 2021. eGrocery is evolving at eye-watering speed, but does your team have the skills to make the most of the…
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