Digital Commerce Optimization

Resources > Digital Commerce Optimization

How to Build a World-Class CPG Ecommerce Team, Eps.8

The need to accelerate CPG's digital capabilities has never been greater, but how do you do it? Listen in as Todd Hassenfelt, Sr Director of Ecommerce at Simple Mills, shares his top tips.

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How to win on Instacart, Eps. 7

This episode covers all things Instacart. Kiri Masters shares her insights on what CPGs need to know to succeed on Instacart today and in the future.

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Online category management: 5 principles to help CPGs succeed on the digital shelf

Little attention has been paid to what the shift to online means for CPG category managers. We've summarized the 5 principles for successful online category management.

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Online grocery optimization 101: What CPGs need to know about retail SEO

The key question for CPGs right now: how to ensure product visibility on the digital shelf. Read our 101 summary to online grocery optimization.

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How To Deliver Effective Content On The Digital Shelf

The 'findability' of your product online is critical to conversion. Watch our webinar and learn how to generate product content excellence with DSA and a PIM system.

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The new rules of omnichannel: how to make bricks and clicks add up

The imperative to embrace eGrocery omnichannel strategies isn't going anywhere so we've summarized our view how brands and retailers can make bricks and clicks add up.

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The Ultimate Guide to Content Management on the Digital Shelf

Download our FREE Guide to Content Management on the Digital Shelf The ‘findability’ of your product is critical to conversion. If shoppers can't find your product, the switch to your…

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It takes more than ecommerce skills: How to upskill CPG teams for ecommerce success

eGrocery is evolving at eye-watering speed, but does your team have the skills to make the most of the online opportunity? Read on and learn: Why CPG businesses need to…

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How to pick the best digital shelf analytics vendor

We all know ecommerce is exploding, but do you know how to fuel your CPG’s online success fast and at scale? Read on to find out:  Why digital shelf analytics…

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What’s next in e-commerce? How to bring category strategy to life on the digital shelf

Until last year, CPG’s strategy meetings would typically review sales and marketing data to define how to boost sales in-store. Today, brand leaders need to understand how to grow sales…

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Go-to-Market eCommerce Toolkit 2021

Download our Free Go-to-Market Toolkit 2021, the CPG guide to launching new products in eCommerce. Taking e-commerce seriously is now the talk of C-suite roles across the world. However, how…

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Digital Commerce 2021 Decoded

How to gain a Competitive Advantage on the Digital Shelf Download our eBook to learn how you can leverage Digital Shelf Analytics to drive a winning eCommerce strategy in 2021…

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We give all our customers free resources to help win on the Digital Shelf

the ultimate guide to content management on the digital shelf thumb

The Ultimate Guide to Content Management on the Digital Shelf

Maximize ecommerce sales with optimized Content with our ultimate guide made in partnership with Salsify.

The Digital Shelf Cast - Listen to our latest episode

A monthly podcast for CPGS covering the latest trends in grocery and digital ecommerce.

Digital Shelf Analytics - Buyers Guide

Complimentary Gartner Report Download innovation insight for Digital Shelf Analytics. 
e.fundamentals is the leading digital shelf analytics  provider for CPG brands looking to analyze, measure and optimize eCommerce performance. We turn complex data from hundreds of retailers into actionable insights that enable eCom teams to take fast actions to drive sales and conversion on the digital shelf.

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