Digital Commerce Optimization

As the US online grocery market becomes increasingly competitive, it’s essential that CPGs monitor price movements. Those with the right tools have a competitive advantage. Here's what you need to know.

Why is online impulse buying so hard to crack? We've summarized the key actions for CPGs looking to recreate the impulse buying behaviors on the digital shelf.

Read how partnering with e.fundamentals helped this brand reverse-engineer a major retailer's search algorithm to improve product ranking.

Learn how the UK’s number one brand for organic baby food worked with e.fundamentals to achieve their ambitious ratings and reviews targets.

Learn how a leading food brand built a strong retailer relationship using the e.fundamentals category insights.

Learn how we helped a food manufacturer retain ecommerce sales and digital shelf visibility during a global rebrand.

Find out how using the e.fundamentals platform helped an ambient food brand mitigate ecommerce risks during a recent online food joint venture.

CPGs are under great pressure to adjust team capabilities and tools quickly to retain category share online. We summarized three things that matter when sourcing and transitioning Digital Shelf Analytics vendors.

The need to accelerate CPG's digital capabilities has never been greater, but how do you do it? Listen in as Todd Hassenfelt, Sr Director of Ecommerce at Simple Mills, shares his top tips.

This episode covers all things Instacart. Kiri Masters shares her insights on what CPGs need to know to succeed on Instacart today and in the future.

Little attention has been paid to what the shift to online means for CPG category managers. We've summarized the 5 principles for successful online category management.

The key question for CPGs right now: how to ensure product visibility on the digital shelf. Read our 101 summary to online grocery optimization.