Digital Commerce Strategy
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Driving Digital Shelf Growth with Enhanced Global Retailer Coverage
We’re committed to enabling our clients advance their Digital Shelf performance through the continuous expansion of our global retailer coverage and category expertise. Find out if we cover your markets yet. Chances are we do!
How to Build a World-Class CPG Ecommerce Team, Eps.8
The need to accelerate CPG's digital capabilities has never been greater, but how do you do it? Listen in as Todd Hassenfelt, Sr Director of Ecommerce at Simple Mills, shares his top tips.
How to win on Instacart, Eps. 7
This episode covers all things Instacart. Kiri Masters shares her insights on what CPGs need to know to succeed on Instacart today and in the future.
Online category management: 5 principles to help CPGs succeed on the digital shelf
Little attention has been paid to what the shift to online means for CPG category managers. We've summarized the 5 principles for successful online category management.
Online grocery optimization 101: What CPGs need to know about retail SEO
The key question for CPGs right now: how to ensure product visibility on the digital shelf. Read our 101 summary to online grocery optimization.
How To Deliver Effective Content On The Digital Shelf
The 'findability' of your product online is critical to conversion. Watch our webinar and learn how to generate product content excellence with DSA and a PIM system.
The new rules of omnichannel: how to make bricks and clicks add up
The imperative to embrace eGrocery omnichannel strategies isn't going anywhere so we've summarized our view how brands and retailers can make bricks and clicks add up.
How to run an RFP for digital shelf analytics
CPG teams typically run a request for proposal when looking for a digital shelf analytics vendor. We've summarized what's key to making this process smooth and cost effective.
The Ultimate Guide to Content Management on the Digital Shelf
Download our FREE Guide to Content Management on the Digital Shelf The ‘findability’ of your product is critical to conversion. If shoppers can't find your product, the switch to your…
It takes more than ecommerce skills: How to upskill CPG teams for ecommerce success
eGrocery is evolving at eye-watering speed, but does your team have the skills to make the most of the online opportunity? Read on and learn: Why CPG businesses need to…
Ratings and Reviews: How to Turbocharge CPG Ecommerce Success, Eps. 6
In this episode we’re taking a deep dive into online ratings and reviews: why they matter to CPG ecommerce success and how brands can leverage them to supercharge sales online.
The CPG post-pandemic outlook — 5 trends that will shape the industry, Eps. 5
Together with the Consumer Brands Association we're looking at 5 key trends that will shape the CPG industry post-pandemic.
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The Ultimate Guide to Content Management on the Digital Shelf
The Digital Shelf Cast - Listen to our latest episode
