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Out of luck with out-of-stocks? How to monitor availability and protect your retail SEO

Minimize stockouts and the negative impact on your retail SEO with our overview and 5 top tips.

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How FMCG brands can get HFSS-ready on the digital shelf

We've summarized what brands can do to keep their category position online in light of the new rules impacting not only in store but also online grocery.

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How CPG brands can optimize and measure their product detail pages online

The product detail page is a huge driver of brand success on the digital shelf. With retailers constantly evolving their eCommerce sites, read what’s key to protect your brand equity and online sales.

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The power of share of search in online retailers

Share of search is a key metric that helps brand owners understand how they’re doing in search relative to others. Read on and learn how to safeguard your brand's visibility on the digital shelf.

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Phygital: How digital commerce is blending with physical retail

Amazon Go is just one example of how digital technology is blending with physical retail to create new and better experiences for shoppers. The 'phygital' trend reflects the insight that there is no such thing as an ‘online shopper’ and an ‘in-store shopper’ anymore.

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How to build a seamless omnichannel retail strategy in 5 steps

As the shift to online grocery continues brands need to adapt and build a truly seamless omnichannel retail strategy. But how? We've summarized the 5 key steps.

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Why CPGs need to bring a challenger mindset to omnichannel retail

Can you turn a notoriously online-unfriendly product into an eCommerce success? With a challenger mindset nothing seems impossible. We've summarized why it pays to apply a radically different thinking to category growth.

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Quick commerce: what it is and why CPG brands should care

Quick commerce adds up to a compelling service that is quickly reshaping shopper expectations. But, how can CPG brands ensure they’re well positioned to benefit from the q-commerce boom? We summarized what's key.

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e.fundamentals hires Global Business Development Director after more than doubling its revenues

The Global Business Development Director will be responsible for identifying and securing new global business partnerships, as well as strengthening e.fundamentals relationships with existing and prospective customers.

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Online grocery optimization 101: What CPGs need to know about retail SEO

The key question for CPGs right now: how to ensure product visibility on the digital shelf. Read our 101 summary to online grocery optimization.

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Does paid retail search help organic SEO? Here’s what CPGs need to know

As CPG brands shift more spend into retail media to win in search, brands need to understand the relationship between paid-for and organic SEO. Here's what you need to know.

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David Murray-Hundley steps down as Chairman of e.fundamentals

e.fundamentals today announced that David Murray-Hundley will step down as Chairman. He is now looking to free up time to refocus on growing early start-up businesses in light of e.fundamentals’ phenomenal success.

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the ultimate guide to content management on the digital shelf thumb

The Ultimate Guide to Content Management on the Digital Shelf

Maximize ecommerce sales with optimized Content with our ultimate guide made in partnership with Salsify.

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A monthly podcast for CPGS covering the latest trends in grocery and digital ecommerce.

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Complimentary Gartner Report Download innovation insight for Digital Shelf Analytics. 
e.fundamentals is the leading digital shelf analytics  provider for CPG brands looking to analyze, measure and optimize eCommerce performance. We turn complex data from hundreds of retailers into actionable insights that enable eCom teams to take fast actions to drive sales and conversion on the digital shelf.

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